Marketing and Sales Basics

Course Code: REL-PAC-CPM-MSB

Hours: 1

Type: Online Course

Content Expiration Date: 12/31/2050

Learning Objectives:
Understand the scope of marketing and sales in assisted living.
Learn what constitutes deceptive marketing.
Review challenges during a pandemic and possible solutions.

Instructor: Monica Hunter

Monica Hunter began her career in marketing research with Millward Brown and moved into health care as an LPN for over 25 years.  Having worked as a Division Director in both homecare and assisted living, a nurse in acute, post-acute, and long-term care, her blend of the clinical and business skill has been instrumental in the growth of diverse healthcare service lines, increased occupancy, and new property development. Monica is proud to lead a team of specialists in supporting sales and marketing efforts across over 30 communities and looks forward to the future growth already in process.

Target Audience:
The target audience for this course is: Administration; in the following settings: Skilled Nursing Facility.

Relias Learning will be transparent in disclosing if any commercial support, sponsorship or co-providership is present prior to the learner completing the course.

Relias Learning has a grievance policy in place to facilitate reports of dissatisfaction. Relias Learning will make every effort to resolve each grievance in a mutually satisfactory manner. In order to report a complaint or grievance please contact Relias Learning at support@reliaslearning.com.

Course Delivery Method and Format
Asynchronous Distance Learning with interactivity which includes quizzes with questions/answers, and posttests.